This is a rare opportunity to acquire a high-performing insulation franchise serving the greater Grand Rapids market. Operating since 2010, this business has built a strong reputation for delivering premium wall-foam injection, spray insulation, air sealing, and blown-in attic insulation services to a large and growing customer base.

The franchise territory is extremely large, with strong demographics and ongoing insulation demand. The seller cites major advantages including:

• Large protected territory

• High brand recognition

• Premium product offerings

• Efficient processes

• Strong community reputation

• High gross margins
  

  Marketing

With over $568,265 in weighted annual cash flow and $100,000 in equipment included, this is a well-established, cash-flowing operation ready for a new owner to step in and grow. Financial performance has been strong year over year, with profit margins ranging from 23% to 45% over the past several reporting periods.

Marketing

Business Highlights

• Established: 2010
• Territory: Grand Rapids + surrounding areas
• Weighted Annual Cash Flow: $568,265
• Asking Price: $1,500,000
• Equipment Included: $100,000
• Services: wall-foam injection, attic insulation, spray insulation, air sealing
• Seller works about 50 hours/week but the franchise model supports scaling with employees
• Seller will assist with transition & training

Marketing

The sale includes a fully outfitted combo insulation truck, specialty insulation equipment, and the assets needed to service both residential and light commercial customers. The franchisor also provides comprehensive technical training, ongoing coaching, and marketing support.

Marketing

Why a Franchise Resale Is a Smart Investment

Buying an existing franchise resale offers several strategic advantages over starting new:

1. Immediate Cash Flow

This business is already producing strong, predictable earnings — no need to build from scratch.

2. Staff, Systems & Processes in Place

Franchise resales come with established operations, proven systems, and franchisor support for training, marketing, and hiring.

3. Built-In Brand Recognition

Instead of spending years building awareness, you take over a business with strong brand equity and an existing reputation.

4. Easier to Finance

Lenders prefer predictable cash flow. This business’ strong SDE ($568K) and asset base make SBA financing more attainable.

5. Lower Risk Than a Startup

You step into a known performer with historical financials — not a speculative startup.
The franchise also provides marketing assistance, proprietary products, training, and a clear roadmap for growth.

Marketing

Growth Opportunities

The seller highlights simple, realistic levers for scaling:

• Hiring additional installers

• Increasing marketing spend

• Improving sales team/process
  

  Marketing

With 70+ million under-insulated homes in the U.S., demand for insulation remains extremely strong, and this territory is well-positioned for continued growth.

Marketing

Reason for Sale

Owner is pursuing other business interests; selling was always part of the long-term plan.

Marketing

Next Steps

This is a confidential listing. Financials, tax returns, and full documentation are available in a secure data room after NDA. Thank you for taking the time to learn about our franchise. Please fill out the designated form with your contact details to receive more information. Rest assured, our automated system ensures speedy and efficient processing of non-disclosure agreements (NDAs) and information sharing. You will receive a link to our online NDA, which can be signed electronically. We recommend checking your junk mail folder if you do not find the NDA email in your inbox. Once we receive your completed NDA, we will promptly send you the Confidential Business Review (CBR). Our team will be delighted to address any questions or correspond with you directly. Thank you once again for your valuable time and consideration!